Before the trade deadline, former NBA agent Matt Babcock shared
what trade season is like for agents and gave a behind-the-scenes
look at what deadline day is like for a player representative.
Over the years, Babcock worked with many NBA players including
Ron Artest, Peja Stojakovic, Andrew Bogut, Jodie Meeks and more. In
recent years, he left the agent business and
transitioned to media, joining BasketballNews.com's staff.
What is an agent typically doing on the day of the trade
deadline?
Matt Babcock: I really can only speak on what I
would do, as each agent seems to do things their own way. With that
said, here is what I would do: if I felt my client was on the trade
block or if there had been prior discussions with the front office
about potentially moving my client, then I would have kept a firm
pulse and done my best to maintain a fluid level of communication
with the front office's decision-makers. If my client and I wanted
him to be traded, it was important to keep pressure on the team;
sometimes that meant even being somewhat of a pest. Even if I
didn’t think my client was likely to be traded, it still would not
be unreasonable to touch base with the front office to try to get a
feel for whether anything was in the works. The last thing you want
as an agent is for you and your client to be blindsided by an
unexpected or unwanted trade. Unfortunately, it still might happen
no matter what you do.
How much are you communicating with executives on the
day of the deadline (and in the days leading up to
it)?
Babcock: Every situation is a little bit
different, as you naturally have different relationships with
front-office members around the league. Sometimes, as a result of
that, you'll communicate better with one team than the next. The
level and value of your client usually affects how delicately a
front office handles the situation as well. For example, if you’re
representing an All-Star-level player, a front office will usually
deal with that player and their agent with kid gloves. Whereas a
fringe player and his agent will likely not get the same type of
treatment.
If a player you represent gets traded, what are the next
steps for the agent? For example, do you help the player book a
flight and find a new place?
Babcock: Once a player is traded, his agent and
the new team’s general manager will usually touch base. The general
manager will typically address the expectations that they have for
the player and how he might fit into their organization. Following
that call, someone from their office will reach out to either the
agent or the player directly to coordinate travel and set plans in
place. I have helped players pack their stuff or move after they've
been traded midseason, though.
When you had a guy get traded, did you usually have a
pretty good idea that it was going to happen or were you ever
blindsided?
Babcock: The first NBA player that I
successfully recruited was Jodie Meeks from the University of
Kentucky, who was the No. 41 pick in the 2009 NBA Draft by the
Milwaukee Bucks. Despite being a second-round pick, Jodie did well
during his rookie year for the Bucks. My partner at the time, David
Bauman, and I, thought Jodie had a bright future in Milwaukee. To
our surprise, Jodie was traded at the trade deadline to the
Philadelphia 76ers. I remember flying to Milwaukee and helping
Jodie move out of his condo. We were all a bit blindsided by the
trade, but it ended up working out fine for Jodie, as he carved out
a nice role in Philadelphia, which led to him signing a lucrative
deal with the Los Angeles Lakers once his rookie contract
expired.
There are many stories of executives saying one thing
(like telling a guy he's safe) and then doing another. How common
is that?
Babcock: It seems as though everyone is quick
to point the finger at agents and call them the bad guys. The fact
of the matter is that the NBA is a big business and its uber
competitive. Agents aren’t the only ones that are cutthroat; front
office members can be too, at times. To make a long story short,
yes, it’s pretty common.
Do you have any favorite trade deadline
stories?
Babcock: I worked for agencies that represented
players that were moved at the deadline, but of the players that I
directly managed, there weren't many midseason trades. But you know
what? I’m okay with that because trades are usually very stressful
for both players and agents. I was once in Las Vegas with an agent
and he had multiple clients get traded in the same day.
I'm so glad I never had to deal with a situation like that!
If you see a rumor floating around that involves your
player and it has no merit, do you try to shut it
down?
Babcock: I don’t think taking the stance of
trying to “shut it down” makes much sense. First of all, the idea
that any player is totally untouchable is ridiculous. Of course,
some players have more security and stability than others, but
general managers have to do their jobs and part of that is talking
with other teams about potential options. As part of that process,
rumors are leaked, and sometimes fabricated. Also, keep in mind
that teams, players, agents and journalists oftentimes have their
own agendas, and many games are played behind the scenes because of
that.
As an agent, I always told my clients, “Focus on what you can
control." You can’t control rumors. I think players and agents
should avoid throwing fuel on the fire, but there’s no sense in
letting rumors greatly affect day-to-day operations. Hearing rumors
can cause stress, there’s no doubt, but it’s important to
compartmentalize and just continue doing your job.
Don't miss our NBA Trade Deadline Show tomorrow from noon to
4 p.m. ET! Alex Kennedy, Matt Babcock, Nekias Duncan, Spencer
Davies and Imman Adan will react to every rumor and trade! You can
watch on Twitch, Twitter, Facebook and YouTube.