The following
article first
appeared on BasketballNetwork.net:
The success of Ice Cube’s
BIG3 basketball league showed there is a hole in the market for
alternative-format basketball leagues. Now, Tracy McGrady is trying
to come up with a concept of his own:
“Ones Basketball
Association”
The Hall of Famer joined Jamal
Crawford and Quentin Richardson on “NBA HooperVision,” a broadcast
on NBA League Pass. While watching the Bucks blowout the Magic —
the final result was 136-118 — T-Mac announced he’s in the process
of starting a professional one-on-one basketball league.
“I’m creating something, a
one-on-one league that I’m creating,” McGrady said. “Nationwide.
Not a tournament, a league. 18 and up. It’s called OBA. Ones
Basketball Association. Coming to you.”
McGrady has yet to reveal more
details about the project. He also didn’t specify when he plans to
launch it. But judging by Jamal Crawford’s reaction, who is one of
the greatest one-on-one players the NBA has ever seen, the
potential entertainment value of such a league is
enormous.
“I’m calling you, man,” Crawford
said to McGrady, aspiring to join the project both as a player and
a business partner. “I need in.“
Following BIG3’s example
When Ice Cube launched BIG3, he
wanted to allow guys who had “honed basketball skills to the
highest level to continue to play at a high level.” T-Mac aims to
do the same thing, just through a different format, arguably an
even more exciting one to watch.
Following the 2020 season’s
cancellation due to the COVID-19 pandemic — going into its fourth
season — the BIG3 faced the challenge of regaining momentum and
keeping the league alive. The league even lost one of its biggest
sponsors in Adidas due to financial losses caused by the
pandemic.
But the project’s core idea —
returning favorite former NBA players back to pro-level action — is
still alluring to the basketball public. Now it’s just a matter of
regaining awareness and reminding people of what they liked about
the league in the first place.
McGrady’s project seems to be
along the same lines. If executed properly, assuming Crawford isn’t
the only one-on-one artist interested in participating, Ones
Basketball Association has the potential to be a huge success. We
can’t wait for it to launch — fans always welcome any form of
competitive basketball involving NBA-caliber players.